Privacy Policy
Effective date: [October 20, 2025]
1) Scope
This Privacy Policy explains how Nue Pilates collects, uses, and shares personal information when you visit our website, book a class, purchase, or interact with us online or in studio.
2) Information We Collect
-
You provide: name, email, phone, address (optional), emergency contact, booking details, preferences, injuries/pregnancy/postpartum notes (optional), payment details (processed by our PCI-compliant provider).
-
Automatically: device info (IP, browser), site usage, cookies/analytics.
-
From partners: booking platforms (e.g., Mindbody/WellnessLiving), payment processors, email/SMS tools, and social platforms when you interact with our pages.
3) How We Use Information
-
Provide and manage bookings, memberships, and private training
-
Process payments and send transactional communications
-
Deliver reminders and service updates (email/SMS if opted in)
-
Improve classes, content, and site performance (analytics)
-
Marketing (with consent where required)
-
Safety, security, and legal compliance
4) Legal Bases (where applicable)
Consent; contract performance; legitimate interests (e.g., service improvement, basic marketing); legal obligations.
5) Sharing & Service Providers
We share with vetted processors to run our services (booking platforms, payment processors, email/SMS, analytics, website hosting). We don’t sell personal information.
6) Cookies & Analytics
We use essential and performance cookies. You can adjust browser settings or cookie preferences; some site features may not function without certain cookies.
7) Marketing Preferences
You can unsubscribe from emails via the footer link and opt out of SMS by replying STOP. Transactional notifications may still be sent (e.g., booking confirmations).
8) Data Retention
We keep personal data as long as needed for services, legal, tax, and accounting purposes, then delete or anonymize.
9) Your Rights
Depending on your region, you may have rights to access, correct, delete, or restrict processing of your data, and to withdraw consent. Contact us to exercise rights: hello@nuepilates.com.
10) Security
We use reasonable technical and organizational measures to protect data. No method is 100% secure.
11) Children
Services are for adults 18+. Minors may participate only with parent/guardian consent and supervision where required.
12) International Transfers
If data is transferred across borders, we use appropriate safeguards consistent with applicable law.
13) Changes
We may update this Privacy Policy; the “Effective date” will indicate the latest version.
14) Contact
Nue Pilates • hello@nuepilates.com • [Studio Address]